Jacqui Banerjee

Jacqui is an expert with vast experience working in the public sector. She has undertaken major research to measure the performance of campaigns, compliance, customer services, and employee and end user experiences. She has an outstanding track record of delivering strategic insight and recommendations to her clients.

Richard Smith

Richard applies the latest thinking in neuroscience, behavioural economics and embodied cognition to help managers better understand customer behaviour. Recently, Richard has helped a leading financial services brand to restructure their tiered service propositions and also worked with a restaurant chain to redefine their brand.

Karen Troubridge

Karen has real expertise in customer experience and brand tracking. She was part of the award-winning submission at the MRS awards for BVA BDRC’s proprietary technique, Tracktion, and leads on BVA BDRC’s new financial customer experience study, NPS Benchmarking. Also leads on the development of the syndicated study, Project Mercury.

Matthew Petrie

Matthew is a highly experienced researcher whose work has spanned the sectors of media, hospitality, consumer products, policy and arts & culture. Matthew has directed innovative research focusing on digital engagement and also specializes in keenly understanding the impact of technology on his clients’ businesses and advising them on maximizing its potential to achieve their goals.

Georgina Woodley

Georgina has a background in strategy firstly at Deloitte, Promina and AAPT before completing her MBA and starting her agency career at Forethought Research. She offers clients strategic counsel on issues ranging from value proposition development, identification of white space opportunities, managing customer engagement to communications development. Georgina is passionate about providing clear guidance on how her clients’ can best to achieve their objectives.

Linda Findlay

Linda’s background in industrial and B2B research has given her valuable insight to business operations and market dynamics across a range of sectors, including financial, automotive, ICT, travel and pharmaceuticals. Linda combines market profiling and customer needs research to help clients set up new business units, develop new products and optimise communications strategies to bring them to market.

Liz Healy

Liz is a specialist qualitative researcher who has managed numerous studies in the hospitality, culture and education sectors. She also provides clients with project management and analysis of audience insights, digital evaluations and consumer trends, as well as harnessing publicity and marketing opportunities generated from research results.

Richard Stevenson

Richard has a long history in research and has honed his experience in understanding market structures (segmentation and U&As), innovation (demand forecasting, pricing, pack and claims testing), brand positioning and tracking as well as comms development and evaluation (qual and quant). He has a passion in using leading edge research techniques to provide clients a new lens with which to view their customers and landscape.