Data Science

In the digital age we are gifted with a nearly unending stream of data.  However, this wealth of data can pose a variety of different challenges for business managers. For some, the amount of data is so vast it seems impossible to make sense of it.  For others, it may seem that the relevant data is unavailable and that such data as can be accessed isn’t adding value.

Whether it’s harnessing the power of Big Data, predictive modelling to guide business decisions, integrating data from a variety of sources or processing your data to provide a new level of insight, our team of data scientists is on hand to help.

The data your business holds can be one of your major assets, if only you can unlock the insight hidden within. Intelligent utilisation of data can give you the edge over your competitors. Our experience will allow you to transform your data into meaningful and actionable information.

We have a number of tools at our disposal, for such as predictive analytics, data mining and a range of automated and online reporting.  We also have years of hard earned experience and the understanding to build and deliver solutions tailored to your particular needs.

Meet our experts

Ruth Watts

Data Science

Ruth uses techniques ranging from key driver analysis to econometric modelling, quantifying customer perceptions and feelings and translating these into strategies that will drive growth. The results have been used with great success to guide business decisions at both operational and strategic levels.

ruth.watts@bva-bdrc.com

Matthew Petrie

Data Science

Matthew is a highly experienced researcher whose work has spanned the sectors of media, hospitality, consumer products, policy and arts & culture. Matthew has directed innovative research focusing on digital engagement and also specializes in keenly understanding the impact of technology on his clients’ businesses and advising them on maximizing its potential to achieve their goals.

View Matthew's opinion matt.petrie@bdrc-americas.com

Anette Liles

Data Science

Anette is a highly skilled researcher with 20 years of qualitative and quantitative experience both in-house and on the client side. Her specialist knowledge includes travel/hotels, technology, media, designing and conducting research studies to evaluate brand strategy, positioning, content and creative development.

anette.liles@bdrc-americas.com

Blogs

The Brexit holiday bookings impasse: in or out?

20th Jun 2019

Something is clearly slowing down holiday bookings, and our Holiday Trends research suggests Brexit is a key factor. We’ve tested people’s thoughts around Brexit for three years, and this year concerns have increased significantly. Read our blog with interactive dashboard.

Read more