Data Science
In the digital age we are gifted with a nearly unending stream of data. However, this wealth of data can pose a variety of different challenges for business managers. For some, the amount of data is so vast it seems impossible to make sense of it. For others, it may seem that the relevant data is unavailable and that such data as can be accessed isn’t adding value.
Whether it’s harnessing the power of Big Data, predictive modelling to guide business decisions, integrating data from a variety of sources or processing your data to provide a new level of insight, our team of data scientists is on hand to help.
The data your business holds can be one of your major assets, if only you can unlock the insight hidden within. Intelligent utilisation of data can give you the edge over your competitors. Our experience will allow you to transform your data into meaningful and actionable information.
We have a number of tools at our disposal, for such as predictive analytics, data mining and a range of automated and online reporting. We also have years of hard earned experience and the understanding to build and deliver solutions tailored to your particular needs.
Featured Projects
Meet our experts
Ruth Watts
Data ScienceRuth uses techniques ranging from key driver analysis to econometric modelling, quantifying customer perceptions and feelings and translating these into strategies that will drive growth. The results have been used with great success to guide business decisions at both operational and strategic levels.
ruth.watts@bva-bdrc.com
Matthew Petrie
Data ScienceMatthew is a highly experienced researcher whose work has spanned the sectors of media, hospitality, consumer products, policy and arts & culture. Matthew has directed innovative research focusing on digital engagement and also specializes in keenly understanding the impact of technology on his clients’ businesses and advising them on maximizing its potential to achieve their goals.
View Matthew's opinion matt.petrie@bdrc-americas.com
Anette Liles
Data ScienceAnette is a highly skilled researcher with 20 years of qualitative and quantitative experience both in-house and on the client side. Her specialist knowledge includes travel/hotels, technology, media, designing and conducting research studies to evaluate brand strategy, positioning, content and creative development.
anette.liles@bdrc-americas.comBlogs
How tech-savvy visitor attractions are reaching out to new global audiences
27th Mar 2020
The virtual doors have opened for some of our favourite visitor attractions as their physical doors have closed. Audiences can now explore and enjoy these attractions from the comfort of their own home
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British Hoteliers Face up to the Coronavirus Challenge
27th Mar 2020
The hotel sector has never seen anything like this before. As a result, owners and leaders are pretty much having to make it up as they go along and trust their instincts. Some are getting it right, others… well… are not.
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Holiday Trends 2020 - Interim Coronavirus Impact Update
26th Mar 2020
Coronavirus is giving holiday makers and the tourism industry a real hammering. However, there is a way for the domestic tourism industry to get the British back on their feet again – and win hearts and minds to boot.
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The attraction of homestay, and what hotels can do about it
12th Mar 2020
Hotels will never win back all their guests, as homestay is firmly established. But as with all industries that have disrupters come in and shake things up, there are lessons the sector can learn.
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Structured verses discovery-based learning
10th Mar 2020
Do parents want structured or discovery-based learning for their children who attend international schools in Asia? Our parent surveys find interesting differences by background and by pupil age.
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How smartphone technology has disrupted and transformed mobility
6th Mar 2020
How can traditional transport operators keep pace with sector developments as new disruptive companies are constantly entering the market and changing the way people get around.
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Will Voice Commerce disrupt the relationship between brands and consumers?
6th Mar 2020
It’s not an easy time to be a consumer brand. If the rise of online aggregators and budget supermarkets isn’t enough, we now have the emergence of Voice Commerce.
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Ebook: Behavioural science for supremacy in retail banking
5th Mar 2020
This ebook is for anyone working in retail banking or related sectors, and has been prepared by our global network of finance, behavioural science and insight experts.
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Have hotels lost their sense of hospitality?
4th Mar 2020
James Bland, our head of Hotels and Hospitality Research at BVA BDRC, shares his thoughts on how hotels have evolved away from being a social hub and the brands which are fighting back against the homestay market,
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Opportunities and Threats for the Ferry Industry
17th Feb 2020
We explore the three major challenges currently face the UK ferry industry and look at what opportunities might come of this
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Three Observations on the Six Nations Audience
7th Feb 2020
Alligator, also part of the BVA Group put their leading digital solutions to good use by polling rugby fans ahead of the Six Nations.
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International Schools Infographics
5th Feb 2020
We conduct a series of annual parent surveys to assess the choice drivers for international schooling in Singapore and other Asian markets. Applying insights from parents’ opinion and behaviour, we advise schools in their marketing and strategic planning.
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