What we do

What we do for you

We help our clients get closer to their customers, stakeholders and employees by translating research data into business intelligence you can act on. We do this through a range of market leading insight tools and a dedicated team of experts. Whether you define your needs by sector or by business challenge, we have a team which can give you the answers.

We are market leaders in a number of sectors – hotels, banking, media, transport, travel and tourism – as well as business challenges: branding, customer experience, compliance and more.

When you appoint us we want to know where you plan to end up – your goal. We will shape our research recommendations around that, so even if the components we suggest are ‘off the shelf’ the solution will be tailor made for you.

We ask our clients what they think of our performance when we finish projects. Our overall client ratings are impressive by any general standards, with our all-important Net Promoter Score* (NPS) standing at a net 61.8 (69.6% classified as Promoters and 7.8% as Detractors).

*NPS is a management tool used to gauge the loyalty of an organisation’s customer relationships.

Our experts

Our experts work in project teams to deliver precisely the solutions you need. Typically they are experienced both in a sector and a number of business challenges. Many of them have blogged, as you can see in Our opinions.

Cris Tarrant

Chairman

A strategic insight leader and business builder with an unerring knack for spotting the business gems in research findings.

cris.tarrant@bva-bdrc.com

Bethan Cooke

Research Director

A core member of the Financial & Business team with experience in a diverse range of research methodologies and client sectors.

bethan.cooke@bva-bdrc.com

Caroline Ahmed

Chief Commercial Officer

Plays a key role in the design of contemporary and incisive research programmes to inform business decision-makers.

caroline.ahmed@bva-bdrc.com

Ian Stevens

Managing Director

An expert financial and business researcher and mentor, as well as co-founder of BVA BDRC in 1991.

ian.stevens@bva-bdrc.com

Jacqui Banerjee

Director

A researcher dedicated to providing performance and planning insight to government related organisations.

jacqui.banerjee@bva-bdrc.com

James Bland

Director

An authority on the meetings market with a deep understanding of customer experience.

james.bland@bva-bdrc.com

James Myring

Director

Leads Media & Branding team, and has developed innovative techniques to gauge implicit impact of advertising and branding.

james.myring@bva-bdrc.com

Jon Young

Director

A multi-methodology researcher with specialist knowledge of the culture and tourism sectors.

jon.young@bva-bdrc.com

Mark Long

Director

A senior financial services researcher with a track record in customer experience, the private rental sector and buy to let.

mark.long@bva-bdrc.com

Matt Costin

Chief Executive

An authority on a range of commercial matters, specialising in business growth, customer experience and brand equity.

matt.costin@bva-bdrc.com

Max Clapham

Director

A highly effective consultant enabling clients’ strategic business development in the culture, tourism, travel and leisure sectors.

max.clapham@bva-bdrc.com

Max Willey

Director

A specialist in advertising, sponsorship and product placement evaluation studies, with a penchant for attitudinal segmentations.

max.willey@bva-bdrc.com

Shiona Davies

Director

An expert in SME research, particularly SME finance, and the author of the influential SME Finance Monitor.

shiona.davies@bva-bdrc.com

Tim Barber

Director

A specialist in media and communications who has worked in research since 1997. Has a track record of methodological innovation.

tim.barber@bva-bdrc.com

Tim Sander

Director

Tim is an expert in transport, hospitality, travel and leisure sectors, with specialisms in brand and product research.

tim.sander@bva-bdrc.com

Katie Vosper

Director

A tourism and culture sector specialist, with a particular focus on branding and visitor targeting in the attractions market.

katie.vosper@bva-bdrc.com

Tony Wornell

Director

Provides expertise on the financial services markets, particularly the mortgage, wealth, current account and SME markets.

tony.wornell@bva-bdrc.com

Karen Troubridge

Research Director

Financial customer experience specialist, with expertise in mortgage on-boarding and NPS as well as more sensitive subjects.

karen.troubridge@bva-bdrc.com

Ruth Watts

Director, Data Science

An advanced analyst and statistician, expert in applying complex methodologies to meet exacting research needs.

ruth.watts@bva-bdrc.com

Greg Berry

Technology Director

A researcher with extensive experience in developing and delivering customised & user-friendly research tools.

greg.berry@bva-bdrc.com

Annette White

Associate Director

A dedicated manager of the Business Opinion Omnibus, ensuring the timely delivery of quality data.

annette.white@bva-bdrc.com

Joy Owen

Associate Director

Joy is an experienced qualitative and quantitative researcher. She specialises in managing large scale and/or complex studies.

joy.owen@bva-bdrc.com

Jude Bissert

Product Marketing Director

A brand marketing, travel and hospitality expert with more than 20 years experience as both client and consultant.

jude.bissert@bva-bdrc.com

Matthew Petrie

Managing Director, Americas

Leading the US office, Matthew has helped clients succeed and grow with strategic, business-led research for over 20 years.

matt.petrie@bdrc-americas.com

Georgina Woodley

Managing Director, Australia

With a background in strategy, Georgina illuminates growth opportunities and how to most effectively realise them; rigorously evaluating all options before recommending the right pathway.

georginawoodley@bdrc.com.au

Linda Findlay

Managing Director, Africa

A B2B research expert who has guided some of the biggest global brands to more profitable business outcomes.

linda.findlay@bdrc-africa.com

Danny Abreu

Associate Director, Africa

A quantitative consumer research expert, whose passion lies in brand and product development research.

danny.abreu@bdrc-africa.com

Liz Healy

Director

An experienced research and marketing professional providing project planning and implementation to a spectrum of clients across sectors.

liz.healy@bdrc-americas.com

Dinie Islami

Director, Asia

Dini has been working in market research in Indonesia for the last 7 years. In this time she has developed her expertise as a qualitative and quantitative Researcher.

dini.islami@bdrc-asia.com

Joy Ngiam

Director of Operations, Asia

A versatile and resourceful fieldwork specialist in fieldwork management and quality control.

joyngiam@bdrc-asia.com

Piers Lee

Managing Director, Asia

With extensive research industry experience, Piers combines a deep knowledge of consumer goods, financial and business services to offer solutions for business and marketing issues.

piers.lee@bdrc-asia.com

Siew Wong

Managing Director, China

Siew is a practitioner of effective project management and is skilled in various research techniques that satisfied customers’ needs.

siew.wong@bdrc-china.com

Richard Stevenson

Senior Director

Has held senior roles in Australia/UK covering financial services, IT & telecoms, retail and publishing. Expertise includes unpacking brand essence, NPD and customer relationship management.

Richard.Stevenson@bva-bdrc.com

Karen Malivoire

Research Director

A qualitative research specialist with particular expertise in the financial and business to business sectors.

karen.malivoire@bva-bdrc.com

Ted Utoft

Chief Growth Officer, BVA Nudge Consulting

Ted applies Behavioural Science via expert training, tangible intervention & measurable outcomes with a focus on guiding sustainable choices and improving customer & user experiences.

ted.utoft@bvanudgeconsulting.com