Tracking lenders’ marketing effectiveness and brand standing among mortgage intermediaries
Maintaining a positive brand image among intermediaries is essential for building trust, gaining a competitive advantage, and ensuring a steady flow of mortgage business.
Through Project Mercury you’ll understand the relative impact of different marketing channels, how specific creatives perform and what this means for your brand, as well as insight on the performance of your competitors. Ensure you are visible and front of mind to defend or grow your share of intermediary business.
active brokers interviewed monthly
residential, specialist and BTL lenders assessed
Robust long-run trend data since 2007
Diagnostic market and brand overviews
Understand the impact of your own and competitor marketing efforts
Evaluate individual campaigns
Learn what makes a great intermediary advertisement
Get feedback to your own confidential questions
Let’s talk about you