BVA BDRC has joined the Sustainable Hospitality Alliance, reinforcing its commitment to a low-impact future and using its skills to help the sector work on a cohesive response to the challenge posed by the climate crisis.

Our CEO recently shared findings from our consumer sentiment tracker with the Tourism Society. Cris' presentation is available to download.

Using BVA BDRC's Covid-19 consumer tracking study, CEO, Cris Tarrant looks at the implications for the UK hotel sector and how it might emerge from lockdown.

BVA BDRC, the leading UK market research consulting group, has been acquired by French group, BVA.  Paris-based BVA, the third largest research and consulting group in France, has 800+ staff, revenues of over €150m and offices across Europe and in Asia and the USA.

BVA BDRC has become the first organisation to have raised £100,000 for the events industry charity Meeting Needs.

The MRS has announced their awards shortlist. In MRS's own words the annual awards "celebrate research's ability to drive innovation, inspire change and deliver results. Evidence matters and the MRS Awards are proof positive of the power of research."

BVA BDRC celebrates its 25th year in market research at the Grange Holborn Hotel's rooftop bar.

While in part brands are about driving volume, they also are about generating a premium. BVA BDRC set out put a figure on this value impact of the brand.

Adding the USA and North America to BVA BDRC Group’s existing operations in the UK and Asia Pacific makes the company a truly global organisation. BVA BDRC Group now has offices in London, Washington DC, Singapore, Beijing, Jakarta and Sydney.

Regardless of the growth of international hospitality businesses, the hotels sector remains highly fragmented with vast numbers of domestic and regional brands catering to the needs of their local markets. For in spite of the growth of international travel, in all but the smallest of countries the bulk of hotel demand is domestically generated, so creating a niche for local brands to prosper.