This summer season, loyalty membership does not translate into spending more on a room. In this blog, we examine these findings and suggest some reasons as to why this might be.

The latest BVA BDRC survey of the US shows a market full of intent to travel, even if there was less appetite than in past years to travel far and wide.

A global study into how OTAs bridge Australia to the world.

Can hotel brands actually command a price premium in a notoriously price sensitive market? If so, which brands perform best? BVA BDRC's Hotel Brand Margin® insights revealed for the US market.

Three years after writing an article on digital technology in museums it’s great to see more and more museums embracing digital innovations. According to our research, this is a worthwhile investment...

Revealing the hierarchy of hotel brands in the US, based on the results of the nationally-representative US Hotel Guest Survey (HGS) which tracks the performance of 100+ hotel brands across the country.

Most museum visitors don't leave home without their mobile – it's time to exploit that fact, says Matthew Petrie.