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BVA BDRC win Research Agency Team of the Year

Brands / Media

BVA BDRC have been named as Research Agency Team of the Year at the 2019 MediaTel Media Research Awards in London.

Financial and Business Research

Brands / Financial

BVA BDRC is one of the most trusted names in financial and business research and the release of the Business banking service quality results is a continuation of BVA BDRC's history of specialised benchmarking and insight methodologies.

Nudging in the Financial sector; how can Behavioural Science help you and your customers?

Brands / Financial

Whether it is promoting the benefits of paid bank accounts, encouraging online banking or making investing more accessible, there are many aspects of the financial sector that could benefit from nudges.

I should make better choices. You probably should too.

Channels / Hotels and Events

The truth is, on occasion I lack self-discipline (no, really). I know what I should do, but I keep finding ways to justify to myself doing the things I shouldn’t. What I need is a bit of help – a nudge in the right direction.

Holiday Trends 2018: What We Got Right

Channels / Culture, Tourism and Leisure

Holiday Trends 2018 went against the tide of popular opinion, but it seems as though – despite fluctuating exchange rates, the Beast from the East and record heatwaves – most of our predictions were correct.

How Does The World View The UK Following Brexit?

Customers / Culture, Tourism and Leisure

We reviewed the key research on the subject and took to the streets of London to capture the voice of the visitor. This short video showcases our findings.

Are Monzo and Starling Bank changing the customer advocacy game?

Brands / Financial

The last 18 months has seen a significant number of app-only financial services platforms setting extremely high standards of customer advocacy at both relational and transactional levels. Are these newcomers changing the customer advocacy game?

How much value do we attach to airline brands?

Brands / Transport and Travel

Airline brands really do matter; our data shows that there are marked differences in the perceived value of different airline brands. Read more about how we're investigating their true value, and find out who came out on top in our pilot study.

Why targeting millennials is bad for your brand

Brands / Culture, Tourism and Leisure

The momentum behind millennial targeting is surprising. Why has the idea taken hold? Is there any truth in it? Should we abandon our psychographic models and go back to age cohorts? Jon Young evaluates the millennial targeting trend.

If you need a nudge; behavioural economics and ‘Nudge’ theory

Brands

How exactly does 'Nudge' work, and how can we apply it? We discuss nudge theory following his recent presentation at the ESOMAR June event.

It’s the journey, not the destination: customer experience in the digital age

Brands / Technology and Telecoms

Many people assume that their decisions to purchase products and services are based purely on logical evaluations, but few people realise that the customer journey is as important as the product or service itself.

BDRC and BVA join forces

Data Science

BVA BDRC, the leading UK market research consulting group, has been acquired by French group, BVA. Paris-based BVA, the third largest research and consulting group in France, has 800+ staff, revenues of over €150m and offices across Europe and in Asia and the USA.

Tick TOC; why the new rail timetables are a wake-up call

Brands / Transport and Travel

The disruption caused by the new rail timetables has been inescapable. But where exactly did it all go so wrong, and how can train operating companies (TOCs) turn the negative publicity into an opportunity?

Hotel Insights Forum: Interview with Joe Stather

Brands / Hotels and Events

Ahead of the tenth annual Hotel Insights Forum, we spoke to CBRE's Joe Stather about his perspective on the current state of the hospitality industry, Airbnb moving in on the meetings market and his love of all things 'North'.

The voice of the visitor: how to make yourself heard

Brands / Culture, Tourism and Leisure

Word of mouth is the way forward. Consumers seem to be getting more cynical, becoming less and less likely to ‘fall for’ traditional marketing techniques. So, how do you make yourself heard when the consumer’s stopped listening?

Portfolio landlord confidence crashes whilst twice as many small landlords plan to purchase

Data Science / Financial

The last year and a half has proved a rollercoaster for professional portfolio landlords and smaller landlords alike – albeit for very different reasons.

How do the world’s premium global brands tune in to the world’s most global people?

Brands / Culture, Tourism and Leisure

BVA BDRC have tapped into a unique channel that gives us access to 5,000 international travellers every quarter. Who wants to understand the purchasing habits and intentions of this open-minded, high spending, and well-travelled group?

26th February 2019

BVA BDRC win Research Agency Team of the Year

Brands / Media

BVA BDRC have been named as Research Agency Team of the Year at the 2019 MediaTel Media Research Awards in London.

15th February 2019

Financial and Business Research

Brands / Financial

12th February 2019

How innovative are British Businesses and what’s stopping them?

Products / Financial

How does British Business Innovation stack up today? To find out, the BVA BDRC Business Opinion Omnibus questioned 1,200 financial decision makers.

7th February 2019

Moving From Intent to Action: Identifying the Right Nudge Opportunity

Brands / Culture, Tourism and Leisure

Many organisations grasp the enormous power of Behavioural Science, yet they don’t know where to start. With that challenge in mind, here are three keys to identifying the right opportunity.

30th January 2019

Nudging in the Financial sector; how can Behavioural Science help you and your customers?

Brands / Financial

21st December 2018

Costly problems could have simple solutions; how nudge can help Visitor Attractions

Culture, Tourism and Leisure

Big challenges can require big (and expensive) solutions. The accepted wisdom is that a problem that loses an attraction lots of money will take lots of money to fix. But sometimes, a simple solution is more effective.

21st December 2018

I should make better choices. You probably should too.

Channels / Hotels and Events

19th December 2018

Have you been nudged? Behavioural change in the transport and mobility sector

The odds are yes, you have been nudged. The truth is that nudges – or subtle changes that steer people’s behaviour in a particular way without force or coercion – can be found everywhere. So how can they help the transport and mobility industry?

17th December 2018

Holiday Trends 2018: What We Got Right

Channels / Culture, Tourism and Leisure

6th December 2018

The Meetings Revolution

Brands / Hotels and Events

In a world of contactless travel where time is money and speed to market makes all the difference, the meetings revolution is coming. Our guest blogger, Joanna Fisher of Kew Green Hotels, examines the future of the meetings industry.

20th November 2018

What will help scaleups continue to grow?

Compliance / Financial

A week ago, I attended the launch of the Scaleup Institute’s 2018 annual report. Held at Canada House, an audience of private and public sector organisations that work with growing businesses heard about the challenges facing such companies and the steps being taken to support them.

6th November 2018

How Does The World View The UK Following Brexit?

Customers / Culture, Tourism and Leisure

We reviewed the key research on the subject and took to the streets of London to capture the voice of the visitor. This short video showcases our findings.