Facilitating behavioural change amongst hotel guests and associates
The intent-to-action gap exists everywhere, but especially in sustainability, where any number of factors can result in undesirable behaviour. People do not need to be convinced, they need to be helped to move from intent to action
This unique research and consulting programme comprises 2 elements: ethnographic research to observe employee and guest behaviours in context, followed by co-creation to overcome barriers and leverage existing desirable behaviours.
Behavioural Science reveals how people make decisions. That knowledge is used to co-create “nudges”, tailored to your specific needs, to help your guests and staff make more sustainable choices – all backed by research. Results are tracked to understand how they are impacting your sustainability goals.
And in turn:
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