Banks, building societies and BVA BDRC publish benchmarking study results
Read moreBDRC and BVA join forces
Read moreHoliday Trends 2018
Read moreNew omnibus: hear from the world’s most frequent (and high value) international travellers
Read moreThe Rail Reputation Index returns
Read moreThe SME Finance Monitor 2017
Read moreFrom Emojis to Hashtags: Social Listening for Brands
Read moreWho we are
After 27 years, BVA BDRC has shifted from its independent status and joined another research group, becoming part of a much more sizeable combined force in the market research world. The new majority owner of BVA BDRC is the French company BVA Group. BVA is the third largest research business in France, it works across the same sectors as BVA BDRC and it has a complementary set of offices. BVA has a strong innovation streak and is an expert in behavioural economics, with its BVA Nudge unit set to become a globally distributed brand.
Business Issues
All our clients face challenges which can be addressed by market research - understanding customer needs, product development opportunities, staff motivation, market entry requirements, compliance and more. You need to work with people who know their stuff and can cut through the data to give you meaningful solutions.
Sector insight
BVA BDRC has created a range of sector focussed research products. Some are syndicated so the cost is shared across several clients, while others are highly detailed sector studies. Each has a proven record of delivering valuable insight and has been developed to meet the evolving needs of dynamic markets.
Social Listening
Social listening allows you to track brand engagement in a meaningful, measurable and actionable way.
BVA BDRC UX
We align our UX expertise in order to build user understanding and formulate short and long term client solutions.
Global High Value Traveller Omnibus
Your route to the world’s most frequent international travellers.
New Luxury for the Travel Sector Report
This report focuses on how travel and hospitality brands can make New Luxury work for them.
London M&E Site Inspection Benchmark
We send mystery auditors to venues to obtain a fly-on-the-wall view of how showrounds perform and compare.
Event Planner Panel
Get answers fast by interrogating our panel of over 10,000 corporate and private event bookers as and when you need to.
Hotel Insights Forum
The full day event tackles the threats, opportunities and challenges by hoteliers, and is underpinned by exclusive consumer insight from BVA BDRC.
Rail Reputation Index
A multi-client benchmarking programme designed to enable train operating companies to optimise customer loyalty and engagement.
VenueVerdict
VenueVerdict provides intelligence about the client experience at hotels and meeting venues.
Moments of Truth - NPS benchmarking
Benchmarking customer experience in key touch-points across financial services.
MeetingsMetrix
A comprehensive view of meetings market dynamics, booker behaviour, brand performance and customer perception.
Landlords Panel
The only regular, commercially available study of the UK’s private rental and buy-to-let sectors.
Hotel Guest Survey
The definitive source of global insight on hotel brand performance, market dynamics and customer behaviour.
Business Opinion Omnibus
Cost-effective, credible business insight into SMEs and small corporates, the engine room of the economy.
VisitorVerdict
A visitor survey for museums providing real-time results benchmarked against similar attractions.
Social Listening
Social listening allows you to track brand engagement in a meaningful, measurable and actionable way.
BVA BDRC UX
We align our UX expertise in order to build user understanding and formulate short and long term client solutions.
Global High Value Traveller Omnibus
Your route to the world’s most frequent international travellers.
New Luxury for the Travel Sector Report
This report focuses on how travel and hospitality brands can make New Luxury work for them.
London M&E Site Inspection Benchmark
We send mystery auditors to venues to obtain a fly-on-the-wall view of how showrounds perform and compare.
Event Planner Panel
Get answers fast by interrogating our panel of over 10,000 corporate and private event bookers as and when you need to.
Hotel Insights Forum
The full day event tackles the threats, opportunities and challenges by hoteliers, and is underpinned by exclusive consumer insight from BVA BDRC.
Rail Reputation Index
A multi-client benchmarking programme designed to enable train operating companies to optimise customer loyalty and engagement.
VenueVerdict
VenueVerdict provides intelligence about the client experience at hotels and meeting venues.
Moments of Truth - NPS benchmarking
Benchmarking customer experience in key touch-points across financial services.
MeetingsMetrix
A comprehensive view of meetings market dynamics, booker behaviour, brand performance and customer perception.
Landlords Panel
The only regular, commercially available study of the UK’s private rental and buy-to-let sectors.
Hotel Guest Survey
The definitive source of global insight on hotel brand performance, market dynamics and customer behaviour.
Business Opinion Omnibus
Cost-effective, credible business insight into SMEs and small corporates, the engine room of the economy.
VisitorVerdict
A visitor survey for museums providing real-time results benchmarked against similar attractions.
Social Listening
Social listening allows you to track brand engagement in a meaningful, measurable and actionable way.
BVA BDRC UX
We align our UX expertise in order to build user understanding and formulate short and long term client solutions.
Global High Value Traveller Omnibus
Your route to the world’s most frequent international travellers.
New Luxury for the Travel Sector Report
This report focuses on how travel and hospitality brands can make New Luxury work for them.
London M&E Site Inspection Benchmark
We send mystery auditors to venues to obtain a fly-on-the-wall view of how showrounds perform and compare.
Event Planner Panel
Get answers fast by interrogating our panel of over 10,000 corporate and private event bookers as and when you need to.
Hotel Insights Forum
The full day event tackles the threats, opportunities and challenges by hoteliers, and is underpinned by exclusive consumer insight from BVA BDRC.
Rail Reputation Index
A multi-client benchmarking programme designed to enable train operating companies to optimise customer loyalty and engagement.
VenueVerdict
VenueVerdict provides intelligence about the client experience at hotels and meeting venues.
Moments of Truth - NPS benchmarking
Benchmarking customer experience in key touch-points across financial services.
MeetingsMetrix
A comprehensive view of meetings market dynamics, booker behaviour, brand performance and customer perception.
Landlords Panel
The only regular, commercially available study of the UK’s private rental and buy-to-let sectors.
Hotel Guest Survey
The definitive source of global insight on hotel brand performance, market dynamics and customer behaviour.
Business Opinion Omnibus
Cost-effective, credible business insight into SMEs and small corporates, the engine room of the economy.
VisitorVerdict
A visitor survey for museums providing real-time results benchmarked against similar attractions.
Blogs
Is digital banking adding brand value for customers with disabilities?
18th Sep 2018
Almost 1 in 5 adults in the UK report living with a disability or impairment (18%), some of which limit a customer’s ability to engage with their banking provider, and fewer than 1 in 10 online bankers or mobile banking app users reported that they received any form of specialist treatment or service tailored to their individual circumstances when they last used their digital platform. But how does this impact on brand perception?
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Is loyalty just skin deep? Brand switching in Singapore's personal care market
5th Sep 2018
Over a six month period, three in five consumers tried an alternative personal care brand to their usual purchase, according to our recent research.
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A refreshing change? Brand defection in Singapore’s soft drinks market
5th Sep 2018
Singapore’s $600m+ soft drinks market is undergoing major changes. Rising concerns about diabetes have resulted in seven of the major soft drinks manufacturers committing to lowering the sugar content of their drinks to less than 12% by 2020 - but rising concerns about health in general are opening up the soft drinks market.
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Streaming or dreaming? Why Singapore’s streaming brands need to stand out
5th Sep 2018
Smartphones have made the mundane moments of life – commuting or waiting in line – nearly bearable, and streaming content is now an almost daily part of our lives. But as new markets rapidly emerge, so do new challenges for brands.
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You’re only as late as they think you are; why trains don’t always need to be on time
30th Aug 2018
Punctuality in the rail sector is formally measured by transport authorities as a measure of good performance. However, it is only ever a pure assessment of train performance – it is never measured from the passenger perspective, which matters most.
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Banks, building societies and BVA BDRC publish benchmarking study results
15th Aug 2018
Comprehensive data from BVA BDRC about the quality of service offered to SME business current account holders is now available. This latest major project adds to the company’s suite of benchmarking insights provided to clients.
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Are Monzo and Starling Bank changing the customer advocacy game?
9th Aug 2018
The last 18 months has seen a significant number of app-only financial services platforms setting extremely high standards of customer advocacy at both relational and transactional levels. Are these newcomers changing the customer advocacy game?
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Now Available: Rail Reputation Index Report 2018!
30th Jul 2018
We are pleased to announce that the Rail Reputation Index 2018 report is now available! New for 2018, we now utilise Social Analytics for a deeper understanding of real customer conversations about (and experiences of) individual rail brands.
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How much value do we attach to airline brands?
18th Jul 2018
Airline brands really do matter; our data shows that there are marked differences in the perceived value of different airline brands. Read more about how we're investigating their true value, and find out who came out on top in our pilot study.
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Why targeting millennials is bad for your brand
18th Jul 2018
The momentum behind millennial targeting is surprising. Why has the idea taken hold? Is there any truth in it? Should we abandon our psychographic models and go back to age cohorts? Jon Young evaluates the millennial targeting trend.
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If you need a nudge; behavioural economics and ‘Nudge’ theory
11th Jul 2018
How exactly does 'Nudge' work, and how can we apply it? Andrew Lea discusses nudge theory following his recent presentation at the ESOMAR June event.
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It’s the journey, not the destination: customer experience in the digital age
5th Jul 2018
Many people assume that their decisions to purchase products and services are based purely on logical evaluations, but few people realise that the customer journey is as important as the product or service itself.
Read more